SHOWBIZ KONKONSAH

DJ Vyruski on why Ghanaian artistes are not able to fill O2 Arena

He disclosed that most Ghanaian artistes fail to collaborate with foreign musicians to project themselves to the international community and it is a major stumbling block to their success on the global stage.

Vyruski attributed poor promotion of Ghanaian artistes as another hindrance that music promoters need to work on to help artistes sell out their concerts in foreign countries.

Speaking in an interview with TV3 which GhanaWeb monitored, on September 14, 2023, DJ Vyruski narrated how Nigerian artistes are able to sell out concerts at the O2 arena while Ghanaian musicians struggle to attain similar feats.

“I think that it [Ghanaian artistes unable to fill O2 arena] has to do with promotion. So you can’t be in Ghana and you want to sell out a concert. You can’t be here not going to the United Kingdom (UK) to promote yourself as an artiste and you want to sell out a concert there,” he said.

“I have had a conversation with promoters outside when I travel, like Smith and the rest. You see what the Nigerians are doing now, Wizkid sold out O2 [arena] by first of all collaborating with a UK artiste when he first did it. Like Asake didn’t stay in Nigeria and sold out O2.”

DJ Vyruski further indicated that event-organizing houses are not promoting Ghanaian artistes on the global stage which forms part of the reasons the musicians are not able to sell out concerts at the O2 Arena.

“Another thing nobody is talking about is the people they work with. Let’s say when you come to Ghana we have Charterhouse, EcoHouse right? EcoHouse has a clientele, we have people who go for a Tidal Rave.

“Regardless of who is coming to Tidal Rave, EcoHouse is going to have people going to Tidal Rave because they know the ‘event’ is dope. So it doesn’t depend on Sarkodie being booked for Tidal Rave [they will still do it],” said DJ Vyruski.

The conversation about Ghanaian artistes not being able to fill the O2 arena has been dominating discussions in the entertainment industry in recent times.

 

Source: www.ghanaweb.com

Ogyem Solomon

Solomon Ogyem – Media Entrepreneur | Journalist | Brand Ambassador Solomon Ogyem is a dynamic Ghanaian journalist and media entrepreneur currently based in South Africa. With a solid foundation in journalism, Solomon is a graduate of the OTEC School of Journalism and Communication Studies in Ghana and Oxbridge Academy in South Africa. He began his career as a reporter at OTEC 102.9 MHz in Kumasi, where he honed his skills in news reporting, community storytelling, and radio broadcasting. His passion for storytelling and dedication to the media industry led him to establish Press MltiMedia Company in South Africa—a growing platform committed to authentic African narratives and multimedia journalism. Solomon is the founder and owner of Thepressradio.com, a news portal focused on delivering credible, timely, and engaging stories across Ghana and Africa. He also owns Press Global Tickets, a service-driven venture in the travel and logistics space, providing reliable ticketing services. He previously owned two notable websites—Ghanaweb.mobi and ShowbizAfrica.net—both of which contributed to entertainment and socio-political discussions within Ghana’s digital space. With a diverse background in media, digital journalism, and business, Solomon Ogyem is dedicated to telling impactful African stories, empowering youth through media, and building cross-continental media partnerships.

Related Articles

Back to top button