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This is ‘how much’ Beyoncé paid Ghana’s DWP Academy for featuring in her music video

The co-founder of DWP Academy, Quables, has disclosed that their biggest pay cheque ever came from American singer Beyoncé Giselle Knowles-Carter.

Back in July 2020, Ghanaians sent congratulatory messages to the dance academy when some members, including Dancegod Lloyd, featured in the music video of ‘Already’ a song by Beyoncé and Dancehall singer, Shatta Wale.

According to Quables, artistes and brands who have worked with DWP understand the value and the impact they have on their projects.

Speaking to Elsie Lamar on GhanaWeb TV’s Talkertainment, the talent manager, who was slow to disclose the amount of money Beyoncé paid them, hammered home that their pay remains the biggest contract to date.

“It is Beyoncé, I’ll not even lie…I can’t give a range, but it came from Beyoncé,” he said.

After being pressed to disclose the actual amount of money DWP Academy received, Quables hammered home that the singer’s worth meant they were not underpaid.


“Come on it’s Beyoncé…if I say it is Beyoncé, you have to understand that. That is Jay-Z’s wife, so (laughs)…our work with Usher was also very good.

“Anybody that works with us knows that we give you value for whatever you pay for. We’ve made songs go global. I can mention ‘Overdose’ because we created that choreography. The song ‘Down Flat’ blew up because of the dance and what the artiste is going to get back is millions,” the co-founder of DWP told GhanaWeb.

 

Source: www.ghanaweb.com

Ogyem Solomon

Solomon Ogyem – Media Entrepreneur | Journalist | Brand Ambassador Solomon Ogyem is a dynamic Ghanaian journalist and media entrepreneur currently based in South Africa. With a solid foundation in journalism, Solomon is a graduate of the OTEC School of Journalism and Communication Studies in Ghana and Oxbridge Academy in South Africa. He began his career as a reporter at OTEC 102.9 MHz in Kumasi, where he honed his skills in news reporting, community storytelling, and radio broadcasting. His passion for storytelling and dedication to the media industry led him to establish Press MltiMedia Company in South Africa—a growing platform committed to authentic African narratives and multimedia journalism. Solomon is the founder and owner of Thepressradio.com, a news portal focused on delivering credible, timely, and engaging stories across Ghana and Africa. He also owns Press Global Tickets, a service-driven venture in the travel and logistics space, providing reliable ticketing services. He previously owned two notable websites—Ghanaweb.mobi and ShowbizAfrica.net—both of which contributed to entertainment and socio-political discussions within Ghana’s digital space. With a diverse background in media, digital journalism, and business, Solomon Ogyem is dedicated to telling impactful African stories, empowering youth through media, and building cross-continental media partnerships.

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